For most events in the Twin Cities, Madison, Eau Claire, or La Crosse markets, we recommend booking at least three to four months out — and closer to five or six if your event falls in May, June, September, or October, which are the busiest seasons for retirement celebrations in both states. Spring retirements are especially common in Minnesota and Wisconsin because of the large public sector and university workforce — teachers, administrators, and state employees often retire at the end of the academic or fiscal year. If your date is flexible, getting in touch early gives you the best chance of securing your preferred DJ and any live musician add-ons.